marketing strategy

The plan you need without the pressure you don’t.

Marketing as a small business owner can feel like juggling blindfolded.

There are endless options, constant decisions, and a nagging feeling that you “should” be doing more. One minute you’re trying to keep up with social media trends, the next you’re wondering if your website needs fixing, and somewhere in between you’re trying to actually run your business.
It’s a lot. And it’s no wonder everything feels scattered.

When you can stop doing all the things and focus on the right things for you, everything starts to feel lighter.

Patterns appear. Priorities rise to the top. And clarity creates momentum.

With the right plan in place, marketing becomes less of a chore and more of a steady rhythm. You know what’s coming. You know what to focus on. You can finally trust your marketing instead of avoiding it.

Strategy Flight

YOUR MARKETING ROADMAP

$1,250 | 1 WEEK 

For when you’re ready to stop guessing and start growing with clarity.

The Strategy Flight gives you a focused, realistic plan for your next 90 days of marketing. In just one week, you’ll go from scattered ideas to a clear, actionable roadmap built around your goals, your audience, and your season. We'll show you how to make confident decisions about where to spend your time (and money) next.

WHAT'S INCLUDED
  • 1-week delivery
  • 90-minute 1:1 strategy session to align on your goals, audience, and marketing channels

  • A 90-day marketing action plan with clear Now / Next / Later priorities

  • Channel-specific recommendations (social, email, ads, local SEO, partnerships)

  • 5 plug-and-play marketing copy templates (emails, captions, and ads)

  • One quarterly follow-up strategy call to review progress and next steps

WHY YOU'LL LOVE IT
  • You’ll finally know exactly what to focus on (and what to let go of)

  • Saves you from “random acts of marketing” by giving you structure and direction

  • Personalized to your season, goals, and bandwidth (no cookie-cutter plans here)

  • Gives you plug-and-play resources so you can take action right away

  • Works beautifully as a reset between seasons or as an add-on after a new website launch

    YOUR COMMITMENT

    You’ll spend 90 minutes in a focused strategy session with us, plus about 30 minutes reviewing your completed plan at week’s end. That’s it. We’ll do the heavy lifting, distilling your goals into a roadmap that’s simple, clear, and doable.

    THE TIMELINE

    (starts once contract is signed and deposit is paid)

    1 week delivery
    Day 1: Strategy Session
    Day 3–5: Draft of 90-day plan
    Day 7: Final plan delivered + optional follow-up review
    Day 90: 30-minute quarterly check-in meeting

    (Add one week to any existing project timeline, or book as a stand-alone service.)

    THE INVESTMENT

    $1,250 (50% deposit required)

    • Day 1 (upon contract signature):
      • 50% deposit: $625
    • Day 14:
      • 50% balance: $625

      Your Free Starting Point

      Feeling like you don’t even know where to start? We’ve got you. Click to view our free guide on the 4 Stages of Sustainable Marketing. This is what we use as our foundation of strategy.

      Identify what stage you are in and get a few quick wins you can implement right away. This also helps you identify what the logical next step is.

      Our guide is a fantastic starting point if strategy is on your mind. And if you are interested in a Strategy Flight, we will do a deep dive into these stages and map out a sustainable, doable plan to help your buisness grow!

      Golden Hour

      WEBSITE + VISUAL BRAND + STRATEGY

      $6,500 | 7 WEEKS 

      For when you’re ready to grow with clarity.

      Our all-in package gives you a stunning website, cohesive brand identity, and a 90-day marketing roadmap so you can move forward with focus and confidence.

      WHAT'S INCLUDED
      • 7-week delivery

      Everything in Daybreak, plus:

      • 90-minute marketing goals alignment session (brand goals, audience, marketing channels)
      • 90-day marketing action plan with clear “Now / Next / Later” priorities with channel recommendations (social, email, ads, local SEO, partnerships)
      • 5 plug-and-play marketing copy boilerplates/templates (emails, captions, ads)
      • One quarterly check-in strategy call
      WHY YOU'LL LOVE IT
      • Combines brand, website, and strategy in one seamless process
      • Eliminates decision fatigue - know exactly what to do next
      • Get pro-level strategy with a personal touch
      • Sets you up for sustainable growth, not burnout. These tools will last you for many, many years!
      YOUR COMMITMENT

      Three core discovery calls, each between 60-90 minutes. We take everything we learn from you during these calls and turn it into a visual brand, professional website, and marketing strategy tailored specifically for your small business.

      Review of deliverables prior to launch (don’t worry, we’ll give you a checklist so you know what to look for!).

      THE TIMELINE

      (starts once contract is signed and deposit is paid)

      Week 1: Brand Onboarding

      Week 2: Website Onboarding + Content Development

      Week 3: Brand Review + Approval, Website Content Development Continues

      Week 4: Brand Deliverables Sent, Website Content Review + Approval

      Week 5: Website Build, Strategy Session

      Week 6: Website Review, Edit, Launch + Strategy Development

      Week 7: Marketing Action Plan Presented, Implementation

      THE INVESTMENT

      $6,500 (25% deposit required)

      • Day 1 (upon contract signature):
        • 25% deposit: $1,625
      • Day 50 (once launched) choose:
        • Pay balance in full: $4,875
        • 3 monthly payments: $1,725
        • 5 monthly payments $1,150

      Additional Annual Costs:

      • GoDaddy hosting ~ $180 - $200 per year
      • Domain registration ~ $30 per year
      • Website Maintenance Program $300 per year (tech only) $550 per year (tech and 4 hours of content updates)

      Ready to get your time back?

      Let’s get you out of the overwhelm and into a plan that finally feels doable.

      Let’s talk about the possibilities…