website design
Why does nobody tell you want to put on your website?
That’s not a you problem. That’s just the industry being bad at explaining what building a website actually requires from you.
We’ve built enough of them to know that the client who walks in with a perfectly organized folder of polished copy and print-ready photos doesn’t exist. Nobody has that (really). And you shouldn’t have to!
The good news? You may not know exactly what to put on your website, but you already have everything you need. You know your business, your customers, and what makes you worth choosing. It is 100% reasonable that you aren’t quite sure how to translate that into website pages. Which is great because that’s OUR job!
You know your buisness. We know websites. Our job it to make those two truths work together.
Two ways to work with us, one outcome.
Both packages deliver the same thing: a clean, professional, SEO-ready WordPress website that sounds like you and actually works. The difference is how we get there.
Some people like having something to sit with…a guided process where they can contribute their own words at their own pace, and we shape it from there. Others want to hand the whole thing off and review it when it’s done. Neither approach is better. They’re just different.
Pick the one that fits where you’re at…
First Light
GUIDED WEBSITE BUILD
$3,200 | 4-6 WEEKS
For when you'd rather lead with your own words and have us there as support to shape them.
You know your business better than anyone. First Light gives you a structured way to capture that knowledge through our guided Content Workbook: five daily prompts, about an hour each, that pull out exactly what your website needs to say. We take it from there. We review your answers, build a content outline, get your approval, and turn it into a polished, professional site.
You're not writing a website. You're answering questions you already know the answers to.
WHAT'S INCLUDED
- 4–6 week delivery
- Our guided Content Workbook (5 prompts over 5 days, each about 1 hour)
- Content review + outline development by our team
- Content outline approval before we build
- Up to 5 custom WordPress pages
- Professional copy shaping and editing
- Mobile optimization
- Basic SEO + meta descriptions
- 1 round of revisions
- 1 recorded training session + Website Edit Guide
WHY YOU'LL LOVE IT
The workbook does something most people don’t expect: it makes you realize you already knew what to say.
You’re not staring at a blank page, you’re answering questions about your own business, which turns out to be the easiest thing in the world. PLUS…You save $1,300 compared to Sunrise because you’re doing the pre-work. In exchange, you get a polished, professional WordPress site that sounds exactly like you.
Oh, and you also get an edit guide so you’re never dependent on us to make a simple update. Most of our First Light clients feel more confident about their whole business after going through the workbook. That part’s just a bonus.
YOUR COMMITMENT
Five days of workbook prompts (about 1 hour each. You can do them in order or all at once, we’re flexible).
Review and approval of your content outline before we build.
Review of your website draft prior to launch (don’t worry, we’ll give you a checklist so you know what to look for!).
That’s it!
THE TIMELINE
(starts once contract is signed and deposit is paid)
Week 1: Onboarding and Content Workbook Start
Week 2-3: Content Workbook Finalization + Content Review + Website Structure Strategy
Week 4: Website Build
Week 5: Review + Revision
Week 6: Launch
*we can build faster if you have a deadline, just plan to condense the content weeks.
THE INVESTMENT
$3,200 (50% deposit required)
- Day 1 (upon contract signature):
- 50% deposit: $1,600
- Day 30 choose:
- Pay balance in full: $1,600
- 2 monthly payments: $800
Additional Annual Costs:
- GoDaddy hosting ~ $180 – $200 per year
- Domain registration ~ $30 per year
- Website Maintenance Program $300 per year (tech only) $550 per year (tech and 4 hours of content updates)
(Psst…this is our most popular package)
Sunrise
FULL-SERVICE WHITE-GLOVE WEBSITE
$4,500 | 4-6 WEEKS
For when you'd rather just talk and let us handle the rest.
You give us 60 minutes. We'll give you a website complete with professional copy, custom design, and everything set up and ready to go. No workbook. No blank pages. Just a conversation where we ask you the right questions, and we do everything that comes next.
This is the package for the business owner who is genuinely too busy, who processes better out loud than on paper, or who just wants to hand it off entirely and trust that it'll be done right.
WHAT'S INCLUDED
- 4–6 week delivery
- 60-minute content discovery session (we lead the whole thing, you just show up)
- Full professional copywriting for up to 5 core pages
- Custom WordPress website design
- Stock photo curation or recommended photography list
- Mobile optimization
- SEO essentials
- 2 rounds of revisions
- Training session + custom “Owner’s Manual” for your site
WHY YOU'LL LOVE IT
If the idea of sitting down to write about your own business makes you want to close the laptop and go do literally anything else, this is your package.
You show up for one conversation, answer our questions out loud, and then we disappear and build. When we come back, you have a website.
Full professional copy. Custom design. Everything configured and ready to launch. Our Sunrise clients consistently tell us it felt almost too easy and that the site we handed them sounds more like them than anything they would have written themselves. That’s the goal.
YOUR COMMITMENT
A 60-minute content discovery session. That’s it! We will turn this conversation into a professional website built for you!
Review of your website draft prior to launch (don’t worry, we’ll give you a checklist so you know what to look for!).
THE TIMELINE
(starts once contract is signed and deposit is paid)
Week 1: Onboarding + Content Development
Week 2: Content Writing + Review
Week 3: Website Build
Week 4: Website Review + Edits
Week 5: Launch
THE INVESTMENT
$4,500 (25% deposit required)
- Day 1 (upon contract signature):
- 25% deposit: $1,125
- Day 30 choose:
- Pay balance in full: $3,375
- 2 monthly payments: $1,725
- 3 monthly payments: $1,175
Additional Annual Costs:
- GoDaddy hosting ~ $180 – $200 per year
- Domain registration ~ $30 per year
- Website Maintenance Program $300 per year (tech only) $550 per year (tech and 4 hours of content updates)
Make it a full build
A website works harder when it’s built on a solid brand and pointed in the right direction. Both of our standalone services pair naturally with a website build, and when you add either one, we run them concurrently so your timeline barely changes.
A note on sequencing: brand and strategy come first. We finalize your visual identity and content direction before we build a single page. That’s not a rule we made up, it’s just the order that produces the best website.
Twilight Package
BRAND IDENTITY
$1,250 STAND ALONE | $1,100 PAIRED WITH A WEBSITE BUILD
For when you need a brand before (or alongside) your website.
A brand identity workshop that defines your visual world from the ground up. You walk away with everything you need to show up consistently, professionally, and authentically across your website and everywhere else.
What’s included:
- Brand identity workshop
- Brandmark + wordmark
- Brand color palette
- Brand typography
- Business card design
- Quick-reference Brand Guide
Add to your website build and save $150. We run branding in Week 1 so your visual identity is approved and ready before we write a single word of website copy. No extra time. No extra back-and-forth.
Strategy Flight
90-DAY MARKETING ROADMAP
$1,250 STAND ALONE | $1,100 PAIRED WITH A WEBSITE BUILD
For when you're tired of trying to figure it out and want to know exactly how to get clear on your marketing.
A 90-minute strategy session that produces a clear, phased marketing action plan. You'll know what to focus on, what to ignore, and what to do first. No guesswork, no decision fatigue.
INCLUDES:
- 90-minute marketing goals alignment session
- 90-day action plan with "Now / Next / Later" priorities
- Channel recommendations (social, email, ads, local SEO, partnerships)
- 2 plug-and-play marketing copy templates (emails, captions, ads)
- One quarterly check-in strategy call
Add to your website build and save $150. We fold the strategy session into your project timeline so you launch with a plan already in hand.
Market Flight
ONLINE STORE
$1,500
ADD 1 WEEK TO ANY PROJECT
E-Commerce integration via Shopify or SquareSpace. We’ll get you started with 10 products and configure your online store. This add-on will add 1 week to the project timeline.
Homestead Flight
IDX BROKER INTEGRATION
$1,500
ADD 1 WEEK TO ANY PROJECT
A perfect addition for any Realtor or brokerage. Our Homestead Flight integrates IDX Broker into your new WordPress website. *IDX Broker subscription required.
You already know what we need to build your website.
You know your customers. You know what you do and why it matters. You know what makes your business worth choosing. We just need you to tell us…and we’ll ask all the right questions to make that easy!
You’re not supposed to know what goes on a website. That’s what we’re for.